Loop Industries- The Plastic Revolution
Client: Loop Industries
Direction - Simon Tibbs
My Role - Animation, Design and Illustration, Pre Production
Audio - Thomas Williams
Project Overview
In collaboration with Loop Industries, I directed and produced an animation elucidating their groundbreaking approach to sustainable plastic recycling. Loop Industries utilizes proprietary depolymerization technology to transform low-value waste PET plastics and polyester fibers into high-purity monomers. This process significantly reduces reliance on fossil fuels and contributes to a circular economy by enabling infinite recyclability without quality degradation.