Royal London
Client - Royal London
Direction - Text 100
Audio - Text 100
My Role - Animation, Design, and Illustration: Developed visual elements and animations that align with Royal London's brand identity and effectively convey their commitment to financial security and mutuality.
Project Overview
In collaboration with Text 100, I contributed to an animation project for Royal London, the UK's largest mutual life, pensions, and investment company. The objective was to create engaging visual content that effectively communicates Royal London's commitment to helping customers build financial resilience and invest in a sustainable future.
Characters Rigs
When working with multiple characters, it's essential that rigs run smoothly and remain editable. Knowing I’d need several characters, I built a flexible rig system that could be easily duplicated and modified to add variety to each scene.
🔧 Key Tools Used:
✅ Pick Whips – Streamlined controls for linked animations.
✅ True Comp Duplicator – Efficiently duplicated and customized rigs while keeping the workflow smooth.
This setup allowed for quick edits and consistent animation, ensuring a seamless production process without sacrificing flexibility.